Tata Power launches its VoiceBOT TINA

Tata Power  becomes first utility in India to offer voice enabled service to its customers with the launch of VoiceBOT TINA. TINA powered by Google Assistant will allow the Company to address all the customer queries using any compatible Android or iOS mobile devices and Google Home devices, without downloading the app, or visiting the company website.

Tata Power customers in Mumbai can now use voice commands to interact with TINA for various services on Billing, Payment, etc. Consumers, for example, can simply say “Talk to Tata Power TINA” on Google Assistant, and avail Bill related services presently and many more in coming months. The new customer experience is designed to deliver relevant information in an engaging conversational manner with minimum steps.

The new VoiceBOT service from Tata Power is enabled with technology support from Yellow Messenger, an AI-powered enterprise audience engagement company.

Praveer Sinha, CEO & Managing Director, Tata Power, said, “The digital revolution witnessed by India today, offers huge opportunities for utilities to enhance the quality of customer service.  As an essential service provider, we constantly look for new and powerful means to support and engage with our customers better.  TINA with a voice is one such service by Tata Power.”  

“People want to get things done as quickly and efficiently as possible, especially when it is about something as essential as electricity. Artificial Intelligence can make businesses much more customer-friendly and reduce operational costs in the process. We are very excited to help Tata Power take this phenomenal step in making power management so simplified for their customers,” said Raghu Ravinutala, CEO, Yellow Messenger.

The integration of TINA with Google Assistant also gives the bot the ability to process requests without asking for customer ID, phone number or other personal details. TINA can now run the phone number, the query coming from its database, identify the linked account and retrieve the relevant information to deliver it in a personalized, conversational manner. On the other hand, for generic, non-account specific queries such as locating nearest Tata Power Centre does not require any such data.

The new service will be available immediately to all Tata Power residential, commercial and industrial Consumers.